Our leadership

Our leadership

Gabriel Miodownik - President and CEO

Gaby takes over the role of Netafim CEO following a multi-year track record delivering significant growth for the business.  During his 16 years with the company, Gaby has demonstrated exceptional leadership managing many of Netafim’s key global markets, with responsibilities in the areas of business development, sales, marketing, finance, operations, HR and long-term strategic planning. Prior to becoming CEO, Gaby served as SVP and President of the America's division. In this capacity, he was responsible for overall management of the region, developing new business opportunities, strengthening partnerships, and generating profitable growth.

Gaby began his career with Netafim as regional CFO for Latin America and was rapidly promoted to higher management positions, serving as Managing Director of Netafim Mexico, Managing Director of the South America and Central America regions, VP Americas, VP EMEA, and most recently as President of the America's division. Prior to joining Netafim Gaby served as a manager in KPMG Somech Chaikin Financial Advisory department.

Gaby is a CPA and holds a BA in Accounting and Economics and an MBA specializing in Finance from Tel Aviv University.

Ricardo Medina - SVP, Head of Americas Division

As SVP and Head of the Americas division, Ricardo is responsible for all aspects of business development, sales and marketing, business operations, and strategic planning.  Prior to being appointed to his current position, Ricardo served as Managing Director for Netafim Mexico and Central America, where under his leadership, Netafim Mexico's irrigation segment sales grew nearly two-fold. During these years, Ricardo built an outstanding leadership team whose achievements included the signing and execution of the first irrigation-as-a-service project, strong penetration of NetBeat™ and more new business opportunities

Prior to joining Netafim in 2012, Ricardo held several commercial and managerial positions, including Americas Regional Director at Worldmark de Mexico, where he was responsible for the company's US and Mexico facilities.

Ricardo is a CPA, holds an MBA from Tecnológico de Monterrey, and is a graduate of the Executive Management Program (AD-2) at the IPADE Business School.

Ofer Oveed - SVP, APAC Division

Ofer Joined Netafim Agronomy department in 2001 as agronomist for Turkey and East Europe. Throughout his extensive career at Netafim, Ofer has held several managerial positions, including Netafim Turkey Sales Director and Netafim Turkey MD. Having brought Netafim Turkey to the large and significant company it is today, in 2009, Ofer was promoted to the position of MD of GBU Turkey, Central Asia and the Balkan countries.

Prior to Netafim, Ofer served as the manager of Gadash Gilad, an agricultural enterprise specializing in field crop farming under extremely harsh conditions.

Ofer holds a BA in Soil and Water Sciences from the Faculty of Agriculture, Hebrew University of Jerusalem (Rehovot), Israel.  

Randhir Chauhan - SVP, India Division

As Head of India Region, Randhir is responsible for overall management of the business and long-term strategic vision for the region. Randhir has more than 20 years of experience in the micro-irrigation sector and has handled cross functional profiles of sales, marketing and operations for Netafim.

Prior to joining Netafim, Randhir worked with Excel Industries Limited, Mumbai - a leading agrochemical company.

Randhir served as President of the Irrigation Association of India for three years and is an active member of the association, Randhir is also a member of CII (Confederation of Indian Industries) National Council on Agriculture.

Randhir holds a BTech in Agricultural Engineering.

Arnon Rosenbaum - SVP Technology & Innovation

As Netafim's Senior VP Technology & Innovation, Arnon is responsible for the R&D, product management, greenhouse, digital farming and innovation activities.

Previously, Arnon served as SVP Projects and Business Development and as Head of the Global Projects Unit, where he advanced the company’s R&D, product management, greenhouse, digital farming and innovation activities.

Since joining Netafim in 2000, Arnon has successfully led the company's strategic crops initiative, go-to market strategy and global projects activity. Arnon brings with him multidisciplinary experience and broad global knowledge of Netafim's products and offering, projects and services worldwide. Guided by his extensive technology and commercial background, Arnon's focus is on strengthening Netafim's leadership position as the industry's most innovative technology and product provider.

Vivian Goldstein Richter - SVP, General Counsel

Vivian brings to Netafim 20 years of experience in the legal field, including extensive global cross-borderwork in China, India, South America and North America. She has expertise in commercial agreements, bids, M&As, joint ventures and other business development-related agreements, intellectual property, post-acquisition integration activities, financial and operational agreements for large-scale projects, and global legal team management. 

Before joining Netafim, Vivian served nearly eights years as Senior Legal Counsel for Adama (formerly Makhteshim Agan Industries Ltd.).Prior to that, she served five years as head of Customer Contracts Department of the LAHAV Division at Israel Aerospace Industries.

Vivian has an LLB and a BA in Political Science and International Relations, both from the Tel Aviv University.

Dafna Gruber, CFO

As Netafim’s Chief Financial Officer, Dafna is responsible for leading the company’s ongoing global financial and IT activities and advancing sustainable growth and profitability.

Dafna brings years of experience as a CFO and senior executive in different industries, leading the finance, business operations, and IT activities in global public and private companies. Dafna has built global infrastructure and compliance processes to support rapid growth, including M&A and post-merger integration processes, and has raised capital through public and private offerings.

Prior to joining Netafim, Dafna was CFO several companies including of Clal Industries, NICE Systems Ltd, and Alvarion Ltd., and currently serves as a board member and head of audit committees at several NASDAQ/NYSE public companies.

Dafna is a certified CPA and holds a BA in Accounting and Economics from Tel Aviv University.